By: Linda L. Goodman The Consumer Financial Protection Bureau (“CFPB”) has sent out a warning to credit card companies that marketing false interest-rate promotions is now on their target list for enforcement actions. The CFPB issued a bulletin that some … Continued
By: Linda L. Goodman Not all studies are created equal and not all studies will provide sufficient substantiation for marketers in the weight loss vertical. Texas-based, Applied Food Sciences, Inc. (“AFS”), learned this lesson the hard way and paid $3.4 … Continued
By: Linda L. Goodman In July, the New York Attorney General issued a tough report to data collectors. The report titled “Information Exposed: Historical Examination of Data Security in New York State,” analyzes the past eight years’ of data breaches … Continued
By: Linda L. Goodman In national advertising campaigns that encompassed print, radio, television, Internet, and social media outlets, L’Oreal claimed that its Génifique products were “clinically proven” to “boost genes’ activity and stimulate the production of youth proteins that would … Continued
By: Linda L. Goodman The Digital Advertising Alliance (“DAA”), a self-regulatory trade group, announced on June 19, 2014, that it has developed an app that enables mobile consumers to opt-out of behavioral advertising on smartphones and tablets. The app is … Continued
By: Linda L. Goodman For the past 10 years, I have been developing, writing and speaking about creating a “culture of compliance” in online marketing companies. I have spoken, written and developed policies and procedures for my own clients who … Continued
By: Linda L. Goodman A security breach may be the result of a malicious hacker, disgruntled employee, or inadvertent loss of mobile equipment such as a tablet, laptop or smart phone if it contains personal information. If such a breach … Continued
By: Linda L. Goodman Barack Obama’s administration will push the U.S. Congress to enact legislation to give European Union citizens the right to bring private causes of action against American Companies in the United States if they think their private … Continued
By: Linda L. Goodman The Federal Trade Commission (“FTC”) testified before Congress on the Commission’s efforts to address the privacy concerns raised by the tracking of information about consumers’ location, as well as proposed legislation to protect consumer privacy involving … Continued
By: Linda L. Goodman As I am sure many of you are aware, there exist many individuals known in the industry as “professional email litigators” whose businesses involve seeding datasets so that they (or their clients) will receive commercial email … Continued